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1 Statistics Canada reports trade statistics
for ‘culture goods’ – original and mass produced goods that contain
cultural content, and that result from creative expression, including
books; magazines; newspapers; films; videos; DVDs; sheet music;
CDs; cassettes; paintings; photographs; sculptures; ornaments and
figurines; architectural plans, designs and drawings; advertising
materials; and museum exhibits. While the value of Canada’s exports (all industries) grew by 49 percent
between 1996 and 2004, cultural goods exports grew by an astonishing
92 percent over the same period. See www.statcan.ca/english/freepub/87-007-XIE/2005001/data.htm
for cultural goods export data and strategis.ic.gc.ca/sc_mrkti/tdst/tdo/tdo.php#tag
for exports in all industries.
2
See Quart, A. February 26, 2006. ‘Guided by (many, many)
voices.’ New York Times Magazine.
3
For a more detailed discussion of the importance
of creativity in the contemporary economy, and the role of city-regions
as centres of creative activity, see:
Florida, R. 2003. Rise of the
Creative Class. Basic Books;
Jacobs, J. 1970. The Economy of
Cities. Vintage; Landry, C. 2002. Imagination and Regeneration:
Cultural Policy and the Future of Cities. Council
of Europe; and Markusen, A.
and King, D. 2003.
The Artistic Dividend: The Arts’ Hidden Contributions
to Regional Development. Project on Regional and Industrial
Economics: Humphrey Institute of Public Affairs.
4 Unless otherwise specified, all references
to ‘Toronto’ in this document refer to the Toronto region. Accordingly, corresponding statistical
information is reported for the Toronto Census Metropolitan Area.
5 City of Toronto, 2003. Culture Plan for the
Creative City.
6
Telephone correspondence with Toronto International
Film Festival Group, February 2006 and Toronto Fringe Festival Newsletter,
February 2006.
7 This includes attendance at over 230 organizations
that receive annual funding by the Toronto Arts Council, attendance
at the City’s Major Cultural Organizations and the City’s Local
Arts Service Organizations. City of Toronto Culture Division. 2005. Culture Plan Progress Report. [Available
at www.toronto.ca/culture/pdf/Culture-Plan-Progress-Reportpdf.pdf]
8
Royal Ontario Museum website: www.rom.on.ca.
9 Art Gallery of Ontario,
2004-2005.
Annual Report. [Available at www.ago.net/www/annual_report/pdfs/04-05.pdf]
10 For more information on cultural participation,
please see the Strategies for Creative Cities Toronto Case Study. [Available at www.utoronto.ca/progris/web_files/creativecities]
11 Word on the Street website: www.thewordonthestreet.ca/toronto.php.
12 Caribana website: www.caribana.com.
13 Pride website: www.pridetoronto.com.
2003 media estimates.
14 Florida’s definition of the ‘creative core’
includes the creative occupations referred to in this report (‘Bohemians’
in his schema), plus Computer and Mathematical, Life Science, Physical,
and Social Science, and Education, Training, and Library occupations.
See Florida, R. 2002. Rise of the
Creative Class. New York: Basic Books.
15 Statistics Canada. 2001. Census of Population.
16 For further details on occupational data,
please see the Strategies for Creative Cities Toronto Case Study. [Available at www.utoronto.ca/progris/web_files/creativecities]
17 The Bohemian Index measurement includes authors,
designers, musicians, composers, actors, directors, painters,
sculptors, artist printmakers, photographers, dancers, artists,
and performers. Florida, R. 2002. Rise of the
Creative Class. New York: Basic Books.
18 For more data on Toronto’s multicultural population,
please see the Strategies for Creative Cities Toronto Case Study [Available at www.utoronto.ca/progris/web_files/creativecities]
and Gertler, M.S. and Vinodrai, T. 2006.
“The creative city: theory, evidence and the challenge for Europe.” Special session on Technology,
Talent, and Tolerance in European Cities. Presented
at the 102nd Annual Meeting of the Association of American Geographers,
Chicago, Illinois. March 7-11, 2006.
19 Statistics Canada, 2001. Census of Population.
20 Compiled from Ontario Ministry of Training,
Colleges, and Universities, 2001. Employment Profile: A Summary
of the Employment Experience of 2000-2001 College Graduates
six months after graduation. [Available at www.edu.gov.on.ca/eng/document/serials/eprofile00-01/profile.pdf]
21 For more information on Regent Park Focus,
please see: www.catchdaflava.com/Regent_20Park_20Focus.
22
Schools Without
Borders website: www.schoolswithoutborders.com/SWB/About/
?section=organizations&subsection=InnerCity
23 Compiled by City of Toronto, Economic Development Division. Source data:
Statistics Canada, 2001. Census of Population.
24 People for Education.
2004. “Arts in Ontario Schools.” Press Release.
[Available at http://www.peopleforeducation.com/releases/2004/may25_04.html]
25 CBC Radio. December 31, 2005. Kardinal Offishall Interview on Big City, Small World and January
6, 2006.
Jelleestone Interview
on Here and Now.
26 Walcott, R. May 29, 2006. “The Disenfranchised.”
The Bulletin: University of Toronto. No. 18.
27 Toronto was the first city in North America to launch this event, based on the popular
European model. Over one weekend each year, visitors can gain free
access to architecturally and/or culturally significant buildings
that are usually not open to the public or that normally charge
an entrance fee. Doors Open Toronto website: www.doorsopen.org.
28 For further information on the Point Community
Development Corporation, please see: www.thepoint.org.
29 Creative London website: www.creativelondon.org.uk.
30 This figure differs from that of 62,000 employed
in ‘creative occupations’ (see page 13) in that it counts all those
employed in creative industries (see page 8 for list of included
industries), no matter their particular occupation. For example,
those working on financial or administrative tasks are included
in order to accurately reflect total employment in firms whose primary
product or service is creative in nature.
31 Data available for this report was at the
four-digit, 2001 Census, North American Industry Classification
System code level. Therefore, the definition of creative industries
in this report is more conservative than that reported in the City
of Toronto 2003 Culture Plan and other Statistics Canada Reports
on Cultural Industries.
32 Statistics Canada. 2005. Canadian Business Patterns.
33 For data comparing Toronto with other North American regions, please
see the Strategies for Creative Cities Toronto Case Study.
[Available at www.utoronto.ca/progris/web_files/creativecities]
34 Annual Labour Force
Survey data was used to calculate growth over the 1991-2004 period.
35 The relative size and performance of the Toronto
CMA’s creative industries are shown in Figures 2 through 4. Three
measures are simultaneously indicated on these charts: the number
of employees in creative industries within the region (indicated
by the relative size of the ‘bubble’), the average annual job growth
rate for the sector (along the horizontal axis), and the relative
employment concentration – or Location Quotient – of the sector
(along the vertical axis). A Location Quotient (LQ) above 1 indicates
that the region is more specialized in that sector than the rest
of Canada (or North America in the case of Figure 4). Sectors closest
to the upper-right corner exhibit the strongest employment concentration
and a strong positive growth rate.
36 Despite the fact that motion picture and video
industries and the sound recording industry are discrete, due to
data suppression for several years associated with Labour
Force Survey data, the sound recording industry has been combined
with motion picture and video industries when calculating growth
rates from 1991-2004. For similar data suppression issues, the ‘Publishing
Industries’ bubble in Figure 3 combines newspaper, periodical, book
and database publishers with software and new media publishers.
37 Employment in creative occupations is used
for comparisons to US jurisdictions. US occupational census data was the most compatible
data format at the time this report was produced. For
more information on employment rankings, please see the Strategies
for Creative Cities Toronto Case Study. [Available at
www.utoronto.ca/progris/web_files/creativecities]
38 Occupational data is the most suitable comparable
measure of employment with US jurisdictions because it captures
the self-employed, while other U.S. industry data sources do not.
39 Deloitte & Touche LLP and Affliated Entities,
2005. Economic Contribution of Toronto’s Culture Sector. Final report prepared for the City of Toronto. The Deloitte and Touche report uses a slightly broader definition of creative
industries than what is used in this report. The 2001 employment
figures used by Deloitte and Touche
were taken from Coish, D. 2004. Census
Metropolitan Areas as Culture Clusters. Ottawa: Statistics Canada.
40 Coish, D. (Statistics Canada). 2004. Census Metropolitan Areas as Culture
Clusters. Ottawa: Statistics Canada.
41 For more detail on Toronto’s creative sectors, please see the Strategies for Creative Cities Toronto Case Study. [Available at www.utoronto.ca/progris/web_files/creativecities]
42 Toronto Film and Television Office Film Facts
Page: www.toronto.ca/tfto/stats.htm and City of Toronto Key Industry Clusters: Film and Television Profile: www.toronto.ca/economic_profile/film.htm.
43 For more information on Toronto’s film and television sector, please see the
Toronto Film and Television Office website: www.toronto.ca/tfto.
44 City of Toronto Key Industry Clusters: Design Profile: www.toronto.ca/economic_profile/design.htm.
45 Coish, D. (Statistics Canada) (2004) Census Metropolitan
Areas as Culture Clusters. Ottawa: Minister of Industry. [Available at http://dsppsd.pwgsc.gc.ca/Collection/Statcan/89-613-MIE/89-613-MIE2004004.pdf]
46 Statistics Canada, 2004. Canadian Business Patterns.
47 Pacienza, A., December
2005. “Canuck rock bands turned heads around the world in 2005.”
CTV News. [Available at www.ctv.ca/servlet/ArticleNews/story/CTVNews/
20051214/year_music_051214?s_name=junos2006&no_ads=]
48 Statistics Canada, 2001. Census of Population.
Four-digit National Occupational Classification code level.
49 According to Canadian Business Patterns data,
Toronto had 191 (both for- and non-profit) performing
arts companies in 2004.
50 For a clear-eyed analysis of the challenges
Toronto faces in retaining its homegrown creative talent in the
face of strong competition – particularly from south of the border,
see Grant, P. and Wood C. 2004. Blockbusters and Trade Wars:
Popular Culture in a Globalized World. Douglas & McIntyre.
51 Office of the Mayor
of New York City. May 10, 2006. Mayor Bloomberg Announces $30 Million
Annual Increase in City Financing for Film Production Tax Credit
Program. Press Release. San Francisco Film Commission.
April 4, 2006. San Francisco Passes
First Film and Television Incentive Program in California. Press Release.
52 See Design Industry Advisory Committee. 2004.
Design Matters: DIAC Design Industry Study. [Available at
www.dx.org/diac/research]
53 For more information on these projects, please see: http://musicofficecoop.com,
www.nydesigns.org,
www.creativebusinessaccelerator.co.uk.
54 For details on the Creative London Creative
Capital Fund, please see: www.ccfund.co.uk.
55 City of Toronto Economic Development Division.
2006. Making the Link: Advancing Design as a Vehicle for Innovation
and Economic Development.
56 Interview with Ilse
Treurnicht (MaRS CEO). March 2006. For more information, please
see www.marsdd.com.
57 Telephone correspondence with Reid Henry (Artscape). March 2006.
58 Interview with City
of Toronto, Culture Division. September 2005.
59 Ministry of Municipal
Affairs and Housing, 2005. Examples of Powers Under Proposed Legislation for
Toronto. Backgrounder. [Available at www.mah.gov.on.ca/userfiles/HTML/nts_1_25869_1.html]
60
Eligh, B. February, 2006. ‘Consultation
Launches for Pilot Design Review Panel.’ Novae Res Urbis.
61 Charlton, M. February, 2006. Spaced Out: TAPA Helps Theatre Community Deal with Loss of Space.
Toronto Arts Coalition.
62 Toronto Waterfront Revitalization Corporation
website: www.towaterfront.ca.
63 For detailed information on support bodies
impacting the creative economy in Toronto, please see the Strategies for Creative
Cities Toronto Case Study. [Available
at www.utoronto.ca/progris/web_files/creativecities]
64 For more information on New York’s creative industries, please see Keegan,
R. and Kleiman, N. 2005. Creative
New York. New York: Center for an Urban Future. [Available at www.nycfuture.org/images_pdfs/pdfs/CREATIVE_NEW_YORK.pdf]
65 Chan, S. April 5, 2006. ‘New York City is Establishing an Office to Support Arts
Groups.’ New York Times.
66 London Development Agency.
2004. Creative London: Vision and Plan.
67 Please see Creative London website: www.creativelondon.org.uk/server.php?show=nav.009004002.
68 See the following websites for more information
on these projects: www.thecarlu.com,
www.ocad.on.ca/about/campus/sharp_centre.htm.
69
Adonis Huggins
of Regent Park Focus is the first to be profiled.
70 Manchester City Council. 2004. Manchester Appoints Creative Director. Press Release [Available at www.manchester.gov.uk/news/2004/mar/create.htm]
and correspondence with Susan Hunt (Manchester Marketing Co-ordination
Unit). March 2006.
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